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About Flügger group A/S

Flügger was founded in 1783 in Hamburg by Daniel Flügger. After World War II, all German property in Denmark was seized by the Danish state, including Flügger. When the state sold Flügger in 1948, the company’s Danish manager, Michael Schnack, acquired the company with the support of four major painting companies.

Yes, Flügger group A/S is a Danish company with headquarters in Rødovre.

The company has roots dating back to 1783 and was originally family-owned. Today, the company is listed on the stock exchange, but the Schnack family are still the main shareholders.

Our headquarter is located at Islevdalvej 151, 2610 Rødovre, Denmark.

The address has belonged to Flügger since 1958, where the first Flügger factory in Denmark was located. Today there is no longer any production in the building, which instead houses Flügger’s administration, laboratory and the large Flügger House store.

Flügger employs approximately 1,700 employees.

Read more about working at Flügger here.

Yes, Flügger went public in 1983.

The company can be found on Nasdaq Copenhagen under the ticker FLUG B.

View more about the stock here.

The main reason for the listing was, and still is, to give the company, which has a significant domestic turnover, the attention and PR value that a listed company can achieve.

The secondary reason was to enable the part of the family that was not active in the company to sell their shares.

The company was originally family-owned, but is now publicly listed. However, the Schnack family still holds the majority of the shares.

Ulf and Sune Schnack (father and son) together own 45.1% of the shares.

Strategy & Business

Our strategy, Flügger Organic, from 2024 focuses on organic growth, increased profitability and international expansion.

With Flügger Organic, the ambition is to expand the market potential by entering into structural partnerships with professional building markets as well as to grow internationally to achieve the right economies of scale and increased profitability across all markets – organically.

The strategy consists of five strategic areas; The Nordics, International, Brand, Simplification and Robustness.

Read much more about the strategy here.

Our overall vision is to be co-creators of a greener building materials industry, which we are working towards in our strategy, Flügger Organic.

Our mission is to advance the craft of painting through quality solutions, trusted partnerships and inspiring design choices.

The largest markets for Flügger are the Nordic countries (Denmark, Sweden and Norway), where Flügger holds a leading market position.

In recent years, Flügger has grown significantly outside the Nordic region, especially in Poland and China.

With its original business model, Flügger has reached a natural limit in the Nordic markets. As costs rise, it is therefore essential to scale the business in other ways.

With the Flügger Organic strategy, we want to expand the market potential by entering into structural partnerships with professional construction markets as well as grow internationally to achieve the right economies of scale and increased profitability across all markets – organically.

Management & Company Structure

You will find an overview of the current Board of Directors, Executive Board and Management here.

We develop products from a central development department, manufacture in our own factories and follow the products all the way to the stores, where our employees guide and support customers to achieve optimal results.

See the figure below for an overview of Flügger’s organisational structure:

In 2023/24, we made the decision to restructure the former ESG steering group into several separate steering groups with individual focus points. This division allows us to target our efforts even more precisely within the different aspects of sustainability.

See the figure below for an overview of Flügger’s ESG steering groups:

Sustainability & Responsibility

Sustainability is an integral part of our strategy Flügger Organic – Delivering Sustainable Value.

We are working to reduce CO2 throughout our value chain, use more recycled plastic in the packaging of our products and reach 100% eco-labelled paint, among other things.

Read more about our journey to become more sustainable here.

Read our latest ESG reports here.

In the new strategy, Flügger Organic, we have chosen to expand our goal from being a carbon-neutral production to now include a carbon-neutral value chain by 2050. With a goal of carbon neutrality by 2050, our goal is in line with the Paris Agreement’s 1.5 degree target.

At Flügger, we use a climate action plan as part of our work towards a carbon-neutral value chain by 2050.

Read more about our climate action plan in the latest CSR report here.

At Flügger, we have a Code of Conduct that applies to employees, business partners, suppliers, etc. and aims to ensure that activities are carried out in accordance with our DNA and values. We have guidelines in areas such as fair competition, anti-corruption, environment, workplace environment and human and labour rights.

In addition to the Flügger Code of Conduct, we also have a standard of behaviour for our suppliers in the form of our Supplier Sustainability Principles, which are included in the contracts we enter into. Our Supplier Sustainability Principles contain requirements for our suppliers’ business behaviour, human and labour rights and environmental considerations. In recent years, we have expanded the environmental considerations to include requirements that our suppliers take into account e.g. deforestation and biodiversity.

Find our Code of Conduct and Supplier Sustainability Principles here.

At Flügger, we have high ambitions and work every day to push both ourselves and the industry in a more sustainable direction.
We work with the following ecolabels and certifications at Flügger:

Nordic Swan Ecolabelled paint meets the strictest environmental and chemical requirements and makes it easy to take care of the environment – and yourself. At the same time, it is also a label that sets requirements for the quality of the paint. This means that both the environment and quality are prioritised in our Nordic Swan Ecolabelled products.

Read more about the Nordic Swan Ecolabel here.

Like the Nordic Swan Ecolabel, paints labelled with the EU Ecolabel meet the strictest environmental and chemical requirements.

Read more about the EU Ecolabel here.

Paint with the Asthma Allergy Nordic label is beneficial for those who suffer from asthma, allergies or other sensitivities – and for anyone else who wants to avoid allergens and achieve a healthier indoor climate.

Read more about the Asthma Allergy Nordic here.

An EPD is an environmental product declaration that maps and documents the environmental impact of a building material. The declaration is a standardised method of providing information about energy and resource usage, as well as environmental impacts from the production, use and disposal of a building material. The EPD is therefore an important tool for consultants and builders who want to understand the overall environmental impact of a building.

Read more about EPD here.

Plastic paint buckets make up by far the largest amount of our packaging at Flügger. Our journey to become even more environmentally friendly took another big step forward when we launched buckets made from 50% recycled plastic in September 2024.

FSC® stands for Forest Stewardship Council®, which is an international labelling initiative and the world’s most ambitious global certification for responsible forest operations. It’s your assurance that the wood used in our professional brushes comes from well-managed forests and other responsible sources.

FSC® also ensures that animals and plant life are protected and that people working in the forest are guaranteed training, safety equipment and proper wages.

Read more about FSC certification here.

DGNB is a sustainability certification for buildings. This means that it is not the paint product itself that is DGNB certified, but a building. DGNB measures the life cycle of building materials, transport, energy and water consumption during and after construction, durability, accessibility and indoor climate.

Flügger provides DGNB declarations according to the criteria of DGNB Denmark. Products that are to be used for DGNB certified buildings must be assessed with regard to their pollutant content and emissions. Depending on the criteria for the individual product, a product can be assessed within 4 quality levels, and we have many products which meet the highest quality level 4.

Read more about DGNB certification here.

The M1 label aims to promote the development and use of materials for construction and decoration without harmful vapours released into the air.

The M1 label on a product is your guarantee that it has been tested in an independent laboratory and fulfils the criteria set for the label. In Flügger’s product assortment, it will primarily be indoor products such as spackling and paint that can be awarded the label, and we are continuously working to get the products classified.

Read more about the M1 label here.

We support and collaborate where it makes a difference.
Enquiries regarding social partnerships and sponsorships should be sent to [email protected]

Our social partnerships include the following:

The NGO distributes leftover paint to people who are in a financial situation where it is difficult for them to afford to paint their homes. This is based on the recognition that it can improve the quality of life of the individual recipient. At the same time, the paint is distributed to schools and artists, among others, who are supported in their creative endeavours. According to Paint it Forward’s website, Flügger accounts for 60% of the donated paint.

Read more about the organisation here.

Flügger is committed to diversity and the right to be as colourful as you want to be – the freedom to be yourself. That’s why Flügger supports Pride and the organisations behind local events.

Read more about the organisation here.

Making ends meet for your local sports club or community centre can be a challenge. Whether you need new handballs, ice hockey sticks or instruments and other important additions, Flügger andelen makes it easier to be a voluntary association and organisation in Denmark, Sweden and Norway.

By registering your club, voluntary organisation or association for the Flügger andelen, you secure a discount at Flügger stores. In the following year, the association will also receive 5% of the total purchase as support.

Read more about the Flügger andelen here.

In 2023/24, we extended our collaboration with the Danish Dyslexia Association, Dysleksiforeningen. Among other things, this led to a presentation at Flügger’s headquarters on dyslexia, where the Dyslexia Association’s spokesperson shared his experience and knowledge about dyslexia.

Additionally, we published a number of internal posts about dyslexia, including the assistive technologies available to Flügger employees. Our commitment is due to the fact that some of our talented and passionate employees are dyslexic, just as it is common in our industry and in society in general.

Read more about the organisation here.

Career & Employees

Flügger has approximately 1,700 employees in total.

The exact number of employees, gender distribution and age distribution can be found in our latest CSR report.

Find our CSR reports here.

Flügger is an informal workplace with room for high ambitions and career development.

We believe that diverse teams, including management teams, work more innovatively, make better decisions and contribute to new ways of thinking, while promoting inclusivity and tolerance among employees.

Read our diversity policy here.

At Flügger, we have a positive approach to receiving interns as we see it as a good opportunity to promote Flügger as a good workplace to potential future colleagues, just as we take social responsibility for helping a fellow citizen further their education or clarify their future career choice.

As a general rule, we enter into agreements with the following categories of interns:

  • Students in higher education programmes:
    … who, as part of their education, will have a 3-6 month unpaid internship. This will typically be at the headquarter in Rødovre or at the Kolding office.
  • Citizens with special needs or citizens who are in a assessment programme via the local municipality:
    We are happy to assist in a work-testing programme for 4-12 weeks. This can be in any of the group’s functions.
  • Primary school pupils:
    … who, as part of the 8th-10th grade in primary school, participate in a one-week work experience programme to gain more clarity about their future career choices. This can be in the shop, in the warehouse and in administrative functions.

 

Enquiries regarding internships at Flügger should be sent to the HR department at [email protected].

We prioritise the well-being, safety and continuous development of our employees. When it comes to sustainability, our employees are our most important asset. They contribute daily to enabling Flügger to move the organisation in a sustainable direction through the products, services and solutions we deliver to our customers and through Flügger as a workplace.

To stay updated on employee wellbeing, Flügger has introduced regular engagement surveys instead of an annual survey. In this way, management can follow up on employee well-being and launch specific initiatives to improve it on an ongoing basis.

Read more about our work with health and work environment in our latest CSR report here.

We regularly post open positions on our job portal, which you can find here.

Due to GDPR, we do not accept unsolicited applications.

We respect the time you spend applying for a position at Flügger and want to make the application process as simple as possible. Therefore, it is only mandatory to upload a CV when applying for a position at Flügger.

However, you have the option to upload additional documents such as application letter and grade certificate under “Upload additional documents” in the application process.

We strive to provide you with feedback within 21 days of receiving your application.

Read more about the application process here.

Communication & Transparency

At Flügger, we want to be transparent to all our stakeholders and guide our customers to make the best possible choices.

Therefore, the reports are freely available on our website here.

Flügger has established a guideline for data ethics, cf. section 99d, which applies to all companies in the group, and sets the framework for responsible data processing in Flügger. The guideline is a supplement to other ethical, safety and personal data law initiatives in the group. In our data processing, we focus on maintaining a high level of information security and ensuring compliance with data protection regulations and user rights.

Data must be processed in accordance with the data ethical principles defined by Flügger, such as accountability, transparency and security, according to which all processing of data must be done for clearly defined purposes, and efforts are made to design transparency into the solutions for processing data so that data subjects have direct insight into data about them and the processing that is carried out as far as possible. This applies to all processing of data, including personal data.

Flügger has also taken the necessary measures to ensure that data is not made accessible to unauthorised persons by maintaining a sound IT security level at all times.

Find our privacy and cookie policy here.

We have a whistleblower scheme where employees and business partners can report anonymously.
The system is managed by an independent party, Convercent Inc.

Read more about the whistleblower scheme here.

Products & Brands

We develop and produce paints, wood protection, wallpaper adhesives, spackling paste, tools, packaging and other accessories for painting.

Yes, our Flügger Dekso AÏR contains no allergenic substances and is the first hypoallergenic paint in the world to carry the joint Asthma Allergy Nordic label. In addition, the product also has the Nordic Swan Ecolabel, the M1 label and EU Ecolabel.

Read more about Flügger Dekso AÏR here.

Flügger group A/S owns several brands, including Flügger Farver, PP – professional paint, Yunik, Stiwex and Unicell.

Read more about the brands here.

The brands specialise in different products, needs and target groups – from professional painters to DIY projects.

Flügger divides the brands into the following 3 segments:

  • Segment 1: Includes the group’s historical core business, which primarily sells Flügger products and secondarily PP and Stiwex. Brands are sold through own stores or franchise stores.
  • Segment 2:Includes sales to independent retailers and DIY stores with the brands Yunik, Primacol, Lux Decor or private label. The products are sold through DIY stores and retailers.
  • Segment 3: Consists entirely of activities in Eskaro Ukraine. Eskaro’s products consist of a mix of own brands and private labels. Sales channels include building markets, retailers and own stores.

 

Read more about the breakdown of the different brands in our latest annual report here.

Yes, we develop and test our products ourselves in our laboratory in Rødovre.

Stores & Factories

Flügger Farver has a total of 231 own stores in the Nordic countries, Europe and China. In addition, there are also a number of franchise stores.

Flügger has a total of 7 factories located in 4 countries.

Our oldest factory is the paint factory in Kolding from 1970, from which we still produce around 30 million litres of water-based paint, wood protection and wallpaper adhesive per year. In addition, we have 3 factories in Sweden, 2 in Poland and 1 in Ukraine.

Read more about our factories here.

Yes, the factory in Kolding is our main factory, producing around 30 million litres of water-based paint, wood protection and wallpaper paste per year. It is also our oldest factory, built in 1970.

Flügger products are sold in different ways depending on the brand, country and customer type.

Find the various brands and their respective websites here.

Flügger Scandinavia